Major Auto Makers Are Fully Embracing XR in the Vehicle Design Process

Major Auto Makers Are Fully Embracing XR in the Vehicle Design Process

Some major car manufacturers still design cars in clay before heading into production, and while that tradition doesn’t seem to be going away just yet, companies like Ford, Volvo and Rivian say mixed reality headsets are substantially helping them to reduce time and cost in vehicle design. In a new video focusing on the Australia-base ddesign

There’s Now More VR Than Mac Players on Steam

There’s Now More VR Than Mac Players on Steam

The PC VR population has been growing ever so steadily over the last four years. Meanwhile, the MacOS population has shrunk and been overtaken by VR. If you were just looking at the percent of the Steam population with monthly-connected VR headsets, you’d probably conclude that VR on the platform has shrunk slightly over the

Meta’s Former Head of VR: Oculus Go Was His “biggest product failure” & Why it Matters for Vision Pro

Meta’s Former Head of VR: Oculus Go Was His “biggest product failure” & Why it Matters for Vision Pro

Hugo Barra, Meta’s former Head of VR, offered some unique insight into the XR industry recently with an extensive blogpost that centers around Apple Vision Pro. Barra warns that, like the company’s first standalone headset Oculus Go, the novelty around casual content consumption will probably fade fairly quickly. Looking back at his time at Meta (then